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Vokabulary learning application

Client: Kreissparkasse Ostalb
Status: Software erhältlich.
Employed at: self-employed
Contract: Project Manager
Summary of the project:
After finishing a training programme for vocabulary (for Winfows 3.11) I searched for ways to sell it. The usual ways to sell public domain software such as classifieds or databases for public domain software were not effective enough.
As a result, I developed a marketing strategy to sell it as a giveaway for larger companies. I proposed to print the logo on the package and to integrate it in the software.
Kreissparkasse Ostalb (a German bank) decided to use the software for their marketing efforts to gain young customers.



My tasks in this project:
In this project I was in charge of a wide range of functions such as concept development, project management and implementation.
My main tasks were:
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